20 tools to help you create killer video content

As any agent will tell you, video creation should have a special place in your marketing plan. Although it might seem intimidating at first, you’ll quickly learn there are easy and cheap ways to level up your video game. Here are all the tools you’ll n… Continue reading

The Real Word: When will the market cool down?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. In this edition of The Real Word, they’ll discuss when the market is expected to cool down, a neighbor’s listing that revealed a roaming cat and how … Continue reading

How to create a timeless business plan

Whether you’re a newly minted agent or an experienced pro, business planning can be a challenging task. But there’s a simple-to-follow approach that’ll help you create a timeless plan for your business — and it starts by answering these key questions. Continue reading

Beyond the headlines: What to expect with rising mortgage rates

Looking for a little clarity on the news? Windermere Chief Economist Matthew Gardner dives into recent housing data releases and predicts how the market will fare. Continue reading

Why are credit score apps different from a lender’s pull?

It’s not unusual for consumers to be baffled by the fact that credit scores from consumer finance websites like Credit Karma are different from what their lender pulls. Micah Curtis explains why that happens. Continue reading

Looking for listings? How to build a real estate farm step-by-step

With inventory at all-time lows, the need to generate listings has never been more pressing. Whether you’ve never built a farm before or it’s been a while since you have, these steps will help you create and grow a thriving geographic real estate farm. Continue reading

The Real Word: Could independent contractor status die?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. In this edition of The Real Word, they’ll discuss the status of real estate agents as independent contractors, how to generate more listings and who’… Continue reading

Marketing through video? Here’s how to 10X your reach

The more video you create, the better you get at it. As you expand your content creation and share videos more creatively, you’ll see a massive ROI. To aid in your expanding marketing efforts, here are five simple types of videos you can easily make an… Continue reading

Low inventory? 11 ways to generate more listings ASAP

Your ability to generate listings will be key in this being your best year in this business. Take action on one or more of these 11 strategies, and you will see your opportunities to take more listings expand. Continue reading