Author Archives: David Marine

Does technology even matter in today’s market?

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With homes flying off the market, is technology still an important piece of an agent’s repertoire, or has that been replaced by good old fashioned real estate fundamentals like masterful negotiating and marketing? Continue reading →

Stick the landing: the right way to rebrand

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Are you losing sleep over the tired look of your brand? Do you lose even more sleep wrestling with how to improve your look? Starting tonight, you can rest easy – I have some advice. As the chief marketing officer for Coldwell Banker, I have the privil… Continue reading →

Home. Awesomeness. Ingenuity. Excellence. Here’s what they mean to us.

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Storytelling is the most powerful way to put ideas into the world. Recently, we embarked on the next chapter of the Coldwell Banker story when we revealed our new mission, core values and visual identity on stage at Gen Blue. Continue reading →