The agent migration from legacy brokerages continues
As we approach the final weeks of 2023, agents are continuing to migrate from legacy brands to low-fee, cloud-based brokerages. Mike DelPrete looks at the numbers and trends. Continue reading
As we approach the final weeks of 2023, agents are continuing to migrate from legacy brands to low-fee, cloud-based brokerages. Mike DelPrete looks at the numbers and trends. Continue reading
Zillow is shoring up its Home Loans business by ratcheting up pressure on Flex agents, who refer clients to the mortgage arm or risk losing future leads, tech advisor Mike DelPrete writes. Continue reading
Despite all the talk of alternative revenue streams, Zillow’s latest money-making strategy is raising the price of its agent-based lead-gen offering. Continue reading
In a series of key charts, Aziz Sunderji of Home Economics and Mike DelPrete, a strategic adviser and global expert in real estate technology, put August existing-home sales in historical context. Continue reading
While other companies are shedding their mortgage arms, Zillow’s seeing potential and doubling down on Zillow Home Loans. Continue reading
Shifts in the housing market are exposing underlying changes and the strengths and weaknesses of existing business models, including upstarts like The Real Brokerage, Mike DelPrete writes. Continue reading
The last mile of lead generation, where an agent connects with a client, is what tech can’t recreate on its own, Mike DelPrete argues. Continue reading
Compass was caught flat-footed last year when the market changed, but it executed a necessary turnaround to sustainability. Continue reading
As Zillow’s Listing Showcase rolls out, it’s becoming clear that it will play a central role on the seller side of the business as it unlocks new premium revenue streams. Continue reading
Zillow’s new product represents a new business model — from pay-per-lead to pay-per-listing — that mirrors the way profitable international peers monetize their market-leading positions. Continue reading