How the pandemic made social media even more important

The pandemic has increased the amount of time people spend on mobile devices and driven more consumers to find businesses online. Continue reading

Commission rules, lockbox access chief among threats to industry

At Coldwell Banker’s Gen Blue Experience event, Kalama Kim predicted that everything from a DOJ antitrust case to “marginal agents” could soon upend the real estate industry. Continue reading

Ex Coldwell Banker employee claims pregnancy discrimination in lawsuit

In a new lawsuit filed against Realogy, Dominique Harkness, alleges she wasn’t allowed to work from home because she was a new mother. Continue reading

Coldwell Banker will be focusing on sellers in 2022 — here’s why

David Marine, chief operating officer of Coldwell Banker, recently told Inman his company’s ongoing rebranding efforts have improved both consumer and agent sentiment and buoyed the fortunes of local franchisees. Continue reading

‘Instagram is probably the best bet’: 3 ways agents can win social media

Social media platforms can be a source of leads and deals, but agents should focus on being authentic and finding their niche, agents said during Coldwell Banker’s Gen Blue Experience. Continue reading

Coldwell Banker acquires Warburg Realty

The company will now operate under the “Coldwell Banker Warburg” banner. Continue reading

How to find listings in a highly competitive market

Becky Eakle argued during Coldwell Banker’s Gen Blue Experience that the listing agent always wins. The key then is figuring out how to get more would-be sellers off the fence. Continue reading

Coldwell Banker CEO M. Ryan Gorman on inventory, rebranding and more

All week, Inman is taking a Deep Dive into Coldwell Banker as we report on the Gen Blue Experience event taking place virtually and in New York. We’re unpacking the company’s strategic moves and talking to key executives. To get a sense of how Coldwell… Continue reading

What to watch for at Coldwell Banker’s Gen Blue event this week

Diversity, recruiting, competition and more will all be big topics at Coldwell Banker’s big Gen Blue Experience event in New York this week. Continue reading

These are the 30 top real estate agents in Hollywood right now

‘The Hollywood Reporter’ on Wednesday named Aaron Kirman, Fredrik Eklund and Jade Mills among the top 30 luxury agents in Los Angeles. Continue reading