Happier email is a cinch with Happy Grasshopper: Tech Review

The Happy Grasshopper experience can be largely automated, but all the opportunities for input, personal editing and strategic involvement are there, which starts with what the company calls its Success Coach program. Continue reading

What not to write: What the latest YouTube scandal can teach you about damage control

When Ned Fulmer ruined his nice-guy persona, he compounded the error with a truly terrible public statement that made it all seem so much worse. Find out what he did wrong (that went viral) and why coming clean makes all the difference when you’re in d… Continue reading

51 blog or video topics for marketing to homesellers

Whether you’re creating a new blog post, a YouTube video or content for your social media channels, these topics are geared toward hopeful homesellers. Broker Teresa Boardman offers a host of ideas designed to help you fill your listing pipeline. Continue reading

Here are the 5 things agents must master during a market shift

Top Keller Williams and eXp Realty team leaders Jim Roche and Terrence Murphy share how leaders can guide their agents to success during a slowdown, at the Inman Connect Now virtual event. Continue reading

You’ve heard of ‘quiet quitting’. Why not try quiet winning instead?

Quiet quitting has been in the news of late, but quiet winning is the better move for entrepreneurs and business owners. Continue reading

Industry’s Playbook for the Fall Market

Inman Connect is how top performers in the real estate industry are staying ahead. Reserve your spot today for a two-day Inman Connect virtual event on October 18-19, to join the conversation. Continue reading

Select exclusive presale is open for Inman Connect New York

Inman Connect New York is the place to be in January. Select Subscribers save 50 percent on tickets to ICNY for a limited time — find the link inside. Continue reading

Job 1 is your database: Here’s how to keep it perpetually producing

If you do not currently have a database, it is time to start, writes Carl Medford. To ignore your CRM is to leave a significant opportunity untapped. Continue reading

Action! 4 ways to get started with Facebook Live

The most critical step you must take to experience success doing Facebook Live deserves the most attention: Just do it! Brian McKenna offers a step-by-step process for getting up to speed with this valuable marketing tool. Continue reading

Regroup, reuse, recycle: How to recalibrate your marketing mid shift

What used to work may suddenly feel obsolete in a shifting market. Here’s how to change up your marketing and make it fresher, more relevant and more meaningful Continue reading