How to use direct mail to find off-market homes

The ability to find off-market homes is truly invaluable. As an agent, you’ll be able to win listings without worrying about competition and show buyers homes they can’t find anywhere else. Find out how Gary Boomershine uses the six M’s of direct mail … Continue reading

10 tips for perfecting direct mail (and keeping it out of the trash)

Direct mail needs to be sent to the right audience at the right time and with the right message.Here’s how to get your message into the hands of your intended audience (rather than the trash) for the most impact. Continue reading

MailChimp launches direct mail beta, admits print’s not dead

Mailchimp is in beta with a direct mailing feature. Using the company’s similar email template builder UI, Mailchimp users can upload logos, custom imagery and messaging and easily control their budgets. Continue reading