While you’ve likely encountered eco-certifications for homes, there are also eco-certifications for real estate agents. Here’s what they are and why they matter to grow you book of business. Continue reading
So how do you cut through the noise? Digital marketing tools and platforms provide a flow of new features to create innovative content — and success in real estate is often tied to taking advantage of the possibilities.
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For some luxury clients, the true “wow factor” may be the home’s ability to nurture a lifestyle that’s full, fulfilling and aligned with their values. Continue reading
All great designs start somewhere. Tastes that seem universal across global luxury markets are inevitably inspired by unique, trendy micro markets. So what types of interior decoration should you be paying attention to as you advise your clients and pr… Continue reading
The Gunderman Group includes 18 people and will now be part of KW Oakland, a Keller Williams franchise. Continue reading
The Gunderman Group includes 18 people and will now be part of KW Oakland, a Keller Williams franchise. Continue reading
At ICNY 2020, brothers and luxury agents Roh and Ramin Habibi share how robust client databases keep their multi-million dollar businesses going. Continue reading
When it comes to real estate, every leading agent understands their micro market. For me, this area of expertise is Marin County: a naturally beautiful, sought-after community just across the Golden Gate Bridge from San Francisco. I know the weather po… Continue reading
Today’s luxury consumers are decisive buyers and connoisseurs of what best suits their lifestyle. They’re also accustomed to receiving faultless service — and this expectation doesn’t change when they switch roles from buyer to seller. Continue reading
It’s a fact of the real estate business: not every house is going to appeal to every buyer. Homes and neighborhoods are as varied as the people who live in them, and what draws in the corporate lawyer may repel the world-traveler. Continue reading