Opendoor and FTC still at odds over iBuyer’s advertising

Regulator threatened “enforcement action” related to allegedly “inaccurate” or “inadequately substantiated” advertising claims if settlement talks fail. Continue reading

Redfin CEO, Zillow pour cold water on TikToker’s iBuyer theory

A recent viral video suggested iBuyers could jack up the prices of homes. But one expert called the theory “fairly conspiratorial,” and iBuyers themselves said they still have a tiny share of the market. Continue reading

Offerpad launches Kansas City, St. Louis markets in ongoing expansion

The iBuyer’s two new metros were the first since since the company went public earlier this month. Columbus, Ohio, is next on the list. Continue reading

Offerpad stock surges on second day of trading as iBuyers see gains

Offerpad’s stock spiked 27 percent on Tuesday before settling back down to $10 per share as investors continued to show interest in iBuyers. Continue reading

IBuyers on track to have record-setting sales in Q3

A new report from Zillow found that the nation’s four largest iBuyers reached a 1 percent market share in the second quarter of 2021, setting the stage for record-breaking sales in Q3. Continue reading

Opendoor acquires 2 home renovation startups

The iBuying giant will keep the teams and technology from Skylight and Pro.com, but will discontinue the brands themselves. Continue reading

Redfin extends iBuyer service into select areas in Atlanta, Nashville

With these latest moves, the Seattle-based brokerage is now offering instant cash offers to sellers in 27 markets throughout the country. Continue reading