Tag Archives: Leading in Luxury

How bedroom design can deliver big ROI for your sellers

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Bedrooms that promise great comfort and sanctuary can generate a visceral response. Well-designed bedrooms can inspire a heartfelt reaction that buyers won’t be able to ignore. Continue reading →

Analog strategies to improve productivity and performance

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Taking an analog approach is a powerful way to focus the mind, reconnect with the body and devote full attention to the details of a particular client or task. For many, it also fuels creativity and helps them process and retain more information. Continue reading →

Leverage data and analytics to inform your luxury real estate strategy

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Data is everywhere, but that doesn’t mean it’s captured and leveraged effectively. Despite granularity delivering the greatest results and value, many still resort to sweeping generalizations when discussing real estate. Continue reading →

8 tips to successfully livestream and engage a new audience

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I’ve been showcasing properties in front of the camera for much of my career. I’ve uncovered my own formula for what works when streaming video to a live virtual audience and what doesn’t. Here are my top tips. Continue reading →

Christie’s affiliate to continue East Coast expansion with Boston office

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LandVest Christie’s International Real Estate announced on Wednesday that it would open a “flagship” office in Boston’s Back Bay neighborhood. Continue reading →

Why LEED-certified residences are so rare — but growing in popularity

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It’s no surprise that for today’s eco-conscious buyers, LEED-certified residences represent a prize like no other. However, for now, such homes are a rarity. Here’s a closer look at why that’s the case, and why it could be changing. Continue reading →

Social media tactics top agents rely on in their marketing plan

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The social media ecosystem is complex, and established platforms are facing challenges. In this fraught landscape, which social media channels can luxury agents rely on? Two leading agents weigh in.
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Why eco-certification is driving value in luxury home sales

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While you’ve likely encountered eco-certifications for homes, there are also eco-certifications for real estate agents. Here’s what they are and why they matter to grow you book of business. Continue reading →

Top agents explore 2023 market trends, data and opportunities

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What’s in store for 2023? Join Brad Nelson, chief marketing officer at Sotheby’s International Realty, on January 26th for the Insider open webinar, where top agents will explore this year’s market trends, data, and opportunities. Continue reading →

Mansion dubbed ‘The Invisible House’ hits market for $18M

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Chris and Roberta Hanley designed a 5,500-square-foot home with mirrored glass to reflect the surrounding 70 acres of desert landscape near Joshua Tree National Park. Continue reading →