Columnist Teresa Boardman revisits her 2010 predictions about technology’s impact on the real estate industry. Homebuyers can get 3D tours and look up home histories online, but the mortgage process is still painfully slow. Continue reading
Last week, we surveyed readers for their best handlers for when buyers ask: “Why do I have to offer more?” The top strategies readers offered included reminding buyers that the cost isn’t an immediate out-of-pocket expense, pushing the FOMO button and … Continue reading
Don’t let last-minute snafus crimp your clients’ real estate transactions. Anticipate what could go wrong, and pay attention to the details to ensure walk-throughs are non-events. Continue reading
Our terminology is damaging the high standards we uphold as we serve our clients. Let’s bury these terms and make things clearer and easier for ourselves, our industry and our clients. Continue reading
Sellers often have their own ideas of what the selling process looks like. When these notions surface, you’ll have to address them head on and set your sellers straight. Here are five ways to address seller concerns before they become outrageous expect… Continue reading