The Real Word: What the DOJ-NAR battle means for agents

In this edition of The Real Word, Byron Lazine and Nicole White discuss the DOJ withdrawing its settlement offer to NAR, the first state in the U.S. to ban homebuyer love letters, and a study that shows what the majority of real estate listings are lac… Continue reading

Real (Estate) Talk: 7 essential steps in the anti-racist pro’s journey

Acknowledgment is a much-needed first step — but it’s only the beginning. For people of color to experience a greater sense of equity, inclusion and justice in diversity work, these steps are vital to a sense of community wholeness. Continue reading

Here’s one simple thing new agents can do to avoid trouble

Know where the line is between excellent customer service and getting into areas that are beyond the scope of a real estate agent. Here’s why agents should stay in their own lanes. Continue reading

How to explain the value of a buyer’s agent to clients

There are always clients who think they can just skip the buyer’s agent and work directly with the listing agent — saving money and steps. It usually stems from a misunderstanding on the buyers’ part, but it’s your job to win those clients over.
Continue reading

How to explain the value of a buyer’s agent to clients

There are always clients who think they can just skip the buyer’s agent and work directly with the listing agent — saving money and steps. It usually stems from a misunderstanding on the buyers’ part, but it’s your job to win those clients over.
Continue reading

Privacy rules are changing marketing. Are you prepared?

The privacy revolution is here, impacting every single way you do marketing on the internet. You must change too. You’re not going to be able to grow your business using yesterday’s playbook — so burn it. Continue reading

What on earth is going on with lumber prices?

Even though lumber prices have ticked down a bit recently, they’re still drastically up from where they were last year. So, what’s happening? Here’s a breakdown. Continue reading

NAR, stop fighting for commissions — make better Realtors

The DOJ has withdrawn from the proposed settlement with NAR, but all that brings to focus is that NAR has been fighting for commission while letting the industry slide in the public’s opinion thanks to the low barrier of entry, disruptors and focusing … Continue reading

Why banning buyer love letters is the right step forward

This week, Oregon became the first U.S. state to ban buyer love letters officially. This is a massive win for those of us in housing who support anti-discrimination and are fair housing advocates, and it could be a major victory for the industry as a w… Continue reading

Is a CMA an appraisal? Contrary to popular belief — it is

The current widespread misuse of the word “appraisal” may not uproot long-established mores, but everyone should raise their antenna a bit if they’re attempting to suggest a CMA is not an appraisal. Continue reading