Zillow announces expanded brand approach in response to home affordability challenges

Zillow announced on Thursday the launch of a new platform, campaign and tagline called “Someday Starts Today,” which is “designed to support people at every stage of the home journey.” Continue reading

Mortgage lender Lower acquires Movoto

The deal will give Lower greater reach, while also contributing to an “end-to-end homeownership” platform — increasingly the holy grail of real estate technology. Continue reading

Zillow cares more about consumers than Realtors do

While we’ve been distracted by policy fights, lawsuits and finger-pointing, Zillow has been executing a master plan to become the dominant force for all real estate needs, coach Darryl Davis writes. Continue reading

Sue Yannaccone reveals launch of new title venture ‘Upward Title’

The Anywhere Brands chief reveals that her company is expanding a title venture, and she argues that consolidation and integration will dominate the real estate industry. Continue reading

With focus on mortgage business, Zillow launches ‘BuyAbility’ tool

Zillow releases a new “BuyAbility” tool it says helps consumers find homes they can actually afford to buy after accounting for more variables. Continue reading

You won’t believe how different these foreign markets are

Canada has shorter mortgage terms, which are now forcing people to move. Meanwhile in Australia, most buyers don’t even use agents. Continue reading

Team of rivals: Zillow, Redfin unite to share new construction listings

New construction listings on Zillow will now automatically be syndicated to Redfin. The companies believe the partnership will extend the reach of the homebuilders’ listings while aiding consumers. Continue reading

Realtor.com chief brushes off major Q1 drop in traffic

David Doctorow attributed Realtor.com’s reduced traffic to a slower market and argued that his company’s sites have superior engagement than competitors. Continue reading

Realtor.com parent Move saw traffic and revenue fall in Q1

Between January and March, Realtor.com had an average of 72 million unique monthly users — down 24 percent compared to one year earlier, according to the company’s first-quarter earnings report. Continue reading

Zillow begins ‘critical’ year with mounting losses, falling Q1 revenue

Zillow brought in $469 million in revenue, according to an earnings call Wednesday, falling 13 percent from the $536 million it brought in a year earlier during a period that preceded the rate hikes and sluggish sales. Continue reading