Redfin unveils plan to cut out buyers’ agents

Redfin announced Wednesday it has been quietly testing a pilot program in Boston, a revised version of its 2006 service Redfin Direct, that allows consumers to make direct offers on Redfin-listed homes through the company’s website. Continue reading

Why eXp’s top tech exec joined flat-fee rival Redefy

Scott Petronis, the newly appointed chief product and technology officer at discount brokerage Redefy believes the consumer is getting overshadowed in the real estate industry. Finding a company that he believes has a greater focus on the consumer is a… Continue reading

Indie brokerage launches unconventional iBuyer program

Texas-based brokerage JP & Associates Realtors announced Tuesday it has teamed up with a tech company to launch an agent-centric cash offer program. Continue reading

Gary Keller and his fight for the soul of the real estate galaxy

Gary Keller has embarked on the risky journey of reshaping Keller Williams around his technology vision. The fate of the universe is not at stake, but Keller’s legacy might be. Continue reading

Is Purplebricks really in turmoil? A closer look

The stock price is significantly down from the highs of last year, the U.S. and U.K. CEOs are out, and revenue guidance has been repeatedly downgraded. Find out what other challenges Purplebricks faces in the U.S. here. Continue reading

Why did Zillow sue Compass? It’s more complicated than you think

Zillow is suing Compass because it worries about anybody who is focused on using technology to reduce the time, stress and uncertainty it takes to buy and sell properties. Continue reading