The California agent navigating the new normal as the realities of the coronavirus pandemic kick in

Drew Nelson of The Nelson Brothers Team in San Diego navigates the new normal in the days leading up to March 19, when California issued a statewide order to stay at home. Continue reading

Bright MLS debuts coronavirus response program

Bright Steps includes extra granular data about the market, new virtual showing capabilities, webinars and other tools. Continue reading

Redfin still seeing strong demand, but with fewer people in the pipeline

Redfin president of operations Scott Nagel said he doesn’t think the ongoing coronavirus outbreak will immediately drive down home prices. Continue reading

The Real Word: How agents should adapt as crisis mode kicks in

This week, in a complete shift as a new reality sets in, they’ll cover how coronavirus is impacting real estate culture, what Keller Williams CEO Gary Keller has recommended and how agents should be approaching their clients. Continue reading

Why marketing to interest rates is the wrong strategy

In today’s volatile market, what is the right way to go about marketing and advertising? Here are a few effective approaches to marketing your business while putting your clients’ interests first. Continue reading

How to stay ahead of coronavirus market fluctuations

From where we stand now, the future of the real estate market looks challenging. If you’re grappling with the rapid change, here are a few things you can do to prepare for future market shifts. Continue reading

Not another Coronavirus article… here are 3 things you should do RIGHT NOW!

“May you live in interesting times.”   I’m not in any position to comment on the virus, what you should and shouldn’t be doing, and what precautions you need to take. I will leave that to our medical professionals and experts. I do, however… Continue reading