Does real estate tech ever make you cry?

Real estate companies and associations have spent bazillions on technology that no one wants to use or that quickly becomes obsolete, writes broker Teresa Boardman. Here’s what would make it better and more user-friendly. Continue reading

Job 1 is your database: Here’s how to keep it perpetually producing

If you do not currently have a database, it is time to start, writes Carl Medford. To ignore your CRM is to leave a significant opportunity untapped. Continue reading

Action! 4 ways to get started with Facebook Live

The most critical step you must take to experience success doing Facebook Live deserves the most attention: Just do it! Brian McKenna offers a step-by-step process for getting up to speed with this valuable marketing tool. Continue reading

Million Dollar Listers on balancing cameras, clients and colleagues

There are many challenges associated with luxury real estate. MDLNYs Tyler Whitman and MDLLA’s David Parnes and James Harris share their best-kept secrets to creating balance against the chaos of selling America’s most expensive homes on camera. Continue reading

The rule of 5 for guaranteed success in real estate

Success in real estate is inevitable if you consistently implement the right strategies, according to Jimmy Burgess. It may not happen overnight, but it will happen. Continue reading

The meaning of luxury: What agents can learn from the Kardashian homes

Check out some of the famous family’s most iconic homes along with some of their newer real estate purchases and consider the way their homes reflect their changing brands and lifestyles. Continue reading

Regroup, reuse, recycle: How to recalibrate your marketing mid shift

What used to work may suddenly feel obsolete in a shifting market. Here’s how to change up your marketing and make it fresher, more relevant and more meaningful Continue reading

What is the government’s role in housing? The Real Word

This week, Byron Lazine and Nicole White discuss NAR chief economist Lawrence Yun’s recent testimony to Congress and 2022’s biggest residential real estate transactions (so far). Continue reading

Broker Spotlight: Ryan Iwanaga, Christie’s International Real Estate Sereno

This week the Spotlight shines on Ryan Iwanaga of Christie’s International Real Estate Sereno and his charitable foundation, Sereno 1% for Good. Continue reading