Tag Archives: Sotheby’s International Realty

Premier Sotheby’s International Realty continues executive overhaul

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Nancy Nagy will take Budge Huskey’s place as Premier Sotheby’s International Realty’s president, 12 days after Huskey’s promotion to CEO. Continue reading →

The 4 industry conferences top producers never miss

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With busy schedules and set budgets, it can be challenging for agents to choose which annual conferences to attend from among the myriad options available. Which gatherings will yield the most useful learnings and the best opportunities to connect with… Continue reading →

Beyond leads: What are other metrics of real estate marketing success?

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When it comes to spreading a message in the luxury real estate space, agents are often covering familiar ground. They treasure each and every existing client and spend time and resources nurturing those relationships — yet bringing in new leads is what… Continue reading →

You’ve landed an exclusive off-market listing. Now what?

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As someone who enjoys a challenge, there’s nothing more invigorating for me than handling a one-of-a-kind, off-market sale. They’re not easy; and because of their exclusive nature, they won’t necessarily help you build your CV. Continue reading →

How to sell the most ‘luxury’ home in the neighborhood

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It can be lonely at the top. But in the world of luxury real estate, it’s not uncommon for there to be a single home that stands apart from its peers, whether in the finish of its interiors, the character of its architecture, or the quality of its view… Continue reading →

Trending interior décor styles that sell

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Of all the factors that influence a buyer’s decision to put in an offer on a home, there’s only one that sellers can fully control: how the home looks at first viewing. While clients may be used to hearing that they need to declutter and repaint rooms,… Continue reading →

Be on brand: align your business with the values of your luxury clients

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Gone are the days of flashy wealth signaling. Today’s luxury client is all about values: whether they’re health-conscious, eco-conscious, or interested in experiences over material things, an increasing number of affluent consumers place a premium on t… Continue reading →

Be on brand: align your business with the values of your luxury clients

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Gone are the days of flashy wealth signaling. Today’s luxury client is all about values: whether they’re health-conscious, eco-conscious, or interested in experiences over material things, an increasing number of affluent consumers place a premium on t… Continue reading →

7 must-read books to elevate your real estate marketing

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No matter where you are in your career, the right book can fundamentally change the way you approach your business. This is especially true when it comes to marketing, where new ideas are crucial for success. We asked top-producing Sotheby’s Internatio… Continue reading →