6 ways to optimize your listing images

The quality of listing images can have a powerful impact on the immediacy and quantity of inquiries — not to mention the value of those initial offers. Continue reading

On its mission to humanize real estate, this top brokerage uses new AI solution

Hunter is a valuable solution to stay in front of these contacts, keeping them abreast of the market inventory — agents would never have been able to manage that volume or keep in touch with all of them at once. Continue reading

Leaning in locally to address fair housing challenges

Coldwell Banker embraces a diverse network of agents and broker-owners. Liz Geringher recently connected with several of them as part of her mission to continue to humbly learn and uplift voices. Continue reading

How one luxury agent earns loyalty through personalized service

As a luxury agent, how can you deliver the personalized service that ensures your clients will never want to work with anyone else? Here are my thoughts. Continue reading

The 3 most requested home office features

There have been several instances within the past few years where the lack of a suitable office space has been the deal breaker for clients. Even if a home checks all the other boxes, office space can often be non-negotiable. Continue reading

ChatGPT for real estate data? It may be here sooner than you think.

Timely exploration, adoption and smart use of this technology will help real estate professionals do more with less and focus even more on creating an impeccable customer experience. Continue reading

WATCH: ChatGPT – Will it Replace Agents?

Is automating responses the best tactic in an industry that typically requires a deep level of personalization? In this episode, we will take a deeper dive into the benefits of these tools for entrepreneurs and the pitfalls of relying too heavily on t… Continue reading