Analog strategies to improve productivity and performance

Taking an analog approach is a powerful way to focus the mind, reconnect with the body and devote full attention to the details of a particular client or task. For many, it also fuels creativity and helps them process and retain more information. Continue reading

Leverage data and analytics to inform your luxury real estate strategy

Data is everywhere, but that doesn’t mean it’s captured and leveraged effectively. Despite granularity delivering the greatest results and value, many still resort to sweeping generalizations when discussing real estate. Continue reading

One fact about AI? It is surpassing our beliefs of what is possible.

On a stage at Inman Connect New York, industry insider Kendall Bonner welcomed a full house to an expert panel discussion on AI including Omer Granot, Jonathan Klein, and Ori Freiman. Continue reading

8 tips to successfully livestream and engage a new audience

I’ve been showcasing properties in front of the camera for much of my career. I’ve uncovered my own formula for what works when streaming video to a live virtual audience and what doesn’t. Here are my top tips. Continue reading

At Inman Connect New York, these sponsors share takeaways

Our partners are what make Inman Connect an industry-leading event for real estate professionals. Here are their key takeaways and impressions after leaving New York. Continue reading

Why LEED-certified residences are so rare — but growing in popularity

It’s no surprise that for today’s eco-conscious buyers, LEED-certified residences represent a prize like no other. However, for now, such homes are a rarity. Here’s a closer look at why that’s the case, and why it could be changing. Continue reading

The new top 3 rules of real estate: Speed. Speed. Speed

Modern homebuyers don’t want to get a loan during banking hours — they want to be able to access the calculators to help them shop confidently, and then text a loan expert if they have questions. And that’s exactly the kind of support a great digital l… Continue reading

Social media tactics top agents rely on in their marketing plan

The social media ecosystem is complex, and established platforms are facing challenges. In this fraught landscape, which social media channels can luxury agents rely on? Two leading agents weigh in.
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Localize CEO announces 2023 vision and strategic growth plan

Localize CEO Omer Granot sat with Amy Somerville on the main stage in front of a massive room of top agents and brokers. He broke the news of how Localize would exponentially increase an agent’s productivity without sacrificing quality. Continue reading

Why eco-certification is driving value in luxury home sales

While you’ve likely encountered eco-certifications for homes, there are also eco-certifications for real estate agents. Here’s what they are and why they matter to grow you book of business. Continue reading