Do iBuyers make fair market offers?

To fulfill their strategies and build a viable business that makes money, iBuyers will need to operate walled gardens under their control. Continue reading

Zillow is testing a closing services platform

Zillow is testing a “homegrown closing services” platform in a handful of markets — including title and escrow services — in an attempt to bring the company closer to offering a one-stop platform to wrap around its homebuying and selling platform Zillo… Continue reading

Zillow: Our iBuyer offers are nearly the same as traditional offers

A year and a half after Zillow began buying houses with cash, the online real estate giant says that its instant iBuyer offers are nearly the same as what sellers can get on the open market. Continue reading

The Real Word: Is Zillow becoming a transaction platform?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they’ll talk through their biggest takeaways from Zillow Unlock.  Continue reading

‘We’re not flipping’: Zillow CEO reveals impetus behind his iBuyer

“If anyone thinks Zillow is doing Zillow Offers to make money on home price appreciation, they’re wrong,” Rich Barton told the audience at Zillow’s Unlock event Monday. Continue reading

Zillow president: ‘Change is going to be driven by consumers’

Greg Schwartz, president of media and marketplaces at Zillow, highlighted three critical changes the industry must make to service customers better. Continue reading

Tales from the field: A mishandled dual agency and iBuying fail

Welcome to our new recurring column, “Tales from the field.” Sourced from various pros all over the country, these short stories recount what agents are seeing on the front lines and what others can learn from them. This week, broker-owner Laurie Westo… Continue reading