As commission conversations change, become a seller specialist

Consumers expect specialization in every area of life, from doctors to hairdressers, coach Verl Workman writes. They should expect no less from their real estate expert when it’s time to sell a home. Continue reading

Here’s why specialization matters for buyer’s agents

Developing areas of specialization enhances service, efficiency, and effectiveness and results in greater professional success for both teams and individual agents, coach Verl Workman writes. Continue reading

These 12 pillars of attraction will transform your recruiting

Choosing just four of these 12 categories will help you recruit more effectively and efficiently and open up new avenues for growth, coach Verl Workman writes. Continue reading

Maintaining and growing 7-figure teams in a changing market

The “River of Real Estate” continues to flow, even in a challenging market. Coach Verl Workman offers insights for growth and resilience under any circumstances. Continue reading

Which is better: high volume or high profitability? How about both?

While awards and honors are geared toward high volume, it’s high profitability that offers the rewards you’re really looking for, coach Verl Workman writes. Continue reading

How to ignore the legal drama and focus on the opportunity

While you need to be aware of the changes going on in the industry, CEO Verl Workman writes, you also need to make sure to keep your focus on what you can control. Continue reading