Going all in: Keller Williams invests in bringing its agent-centric technology vision to life

Last year, we announced our $1 billion investment to develop new technology products and services as part of our overarching plan to transform into a technology company. Why? Continue reading

Start with yes and win

It’s the moment of truth. You’ve got that prospect on the phone or face-to-face sitting across from you. The language you use in these situations — in addition to your tone and body language — dictates whether you accomplish your goal or get rejected…. Continue reading

4 Facebook contests that’ll grow your social media following

Most agents aren’t social media gurus, but luckily for you, it doesn’t take a social media guru to run a successful Facebook contest. All it takes is a good giveaway idea, and here are four that are sure to grow your Facebook exposure. Continue reading

The 5 most important findings from Zillow’s consumer trends report

Eighty-four percent of all sellers said they rely on agents to provide guidance from the beginning to the end of the transaction, but Millennials are the most likely to take on a DIY approach… Continue reading

Why next-level service is the only way to survive a shift

Between business growth and the changing market, there is much to consider in real estate right now — but we’ve been focused on the wrong things. Here’s the real way to survive market shifts and industry changes. Continue reading

Ixact Contact wants to manage your social media now

Ixact Contact, a CRM and marketing solution, has been tweaking its new interface for months and has now launched it along with additional features, such as social media marketing and annual goal tracking. Continue reading

The Real Word: How the industry is showing its value to consumers

Watch Byron Lazine and Nicole White talk about BRIX Real Estate’s Simple Offer program that allows sellers to check out Opendoor’s investor bids right from the brokerage’s website. Continue reading