Real estate professionals were preparing for spring buying and selling season when our lives were upended by COVID-19. As chief operating officer of Coldwell Banker Real Estate, I work with hundreds of business leaders from our Gen Blue network, offeri… Continue reading
In real estate, you learn by doing. Licensing is the first step, of course, and many agents and brokers pursue continuing education and other formal accreditation programs to further hone their business. Continue reading
Since adding commercial practitioner to my professional service offerings, it still surprises me that a larger percentage of my colleagues on the residential side of the industry do not practice commercial, and vice versa. Continue reading
What makes a runner in a race strive to run harder and faster? Peer pressure, that’s what. Without the other runners, there is little for a single sprinter to achieve except perhaps a personal best time. It takes other competitors running shoulder-to-s… Continue reading
Almost fifty years ago, RE/MAX was born as a disruptive startup. The real estate industry was mostly made up of independent local brokerages that varied by size, reputation, and quality of agents. But one thing was common among most; agents surrendered… Continue reading
Many brokers today have the same frustrations as team leads, sales managers, and even productivity coaches: new agents join and then don’t generate enough of their own leads. And it’s not surprising, considering newly licensed agents come into the mar… Continue reading