Your bread and butter: 3 ways to build and retain a dream team

Searching for talent in a shift might feel like trying to find a needle in a haystack. CEO Anthony Hitt shares his secrets to discovering new agents and keeping them happy and engaged. Continue reading

Echovate’s latest iteration helps build better teams

Part of what’s new is a mentorship adviser, a tool that juxtaposes new agents’ profiles with existing performers to determine who in-house could best help them assimilate and succeed. Continue reading

Stability, strategies and sharing: A playbook on leading businesses through crisis

Real estate professionals were preparing for spring buying and selling season when our lives were upended by COVID-19. As chief operating officer of Coldwell Banker Real Estate, I work with hundreds of business leaders from our Gen Blue network, offeri… Continue reading

Four things agents should do if business slows

Social distancing. Consumer fears. Government guidelines. Staying productive during this historic time is one great way to not only keep morale up but also prepare for when restrictions are lifted and normalcy is regained. Continue reading

The 3 universal truths of real estate marketing

With nearly 20 years in the biz, I’ve seen a lot: the transition from “property phone books” that were our source of truth to IDX feeds and websites, the presence of boom and bust cycles, the rise of digital, the creation of amazing marketing technolog… Continue reading

Become a “resi-mercial” agent to serve your clients – and your business!

Since adding commercial practitioner to my professional service offerings, it still surprises me that a larger percentage of my colleagues on the residential side of the industry do not practice commercial, and vice versa. Continue reading

Is going virtual virtually holding you back?

What makes a runner in a race strive to run harder and faster? Peer pressure, that’s what. Without the other runners, there is little for a single sprinter to achieve except perhaps a personal best time. It takes other competitors running shoulder-to-s… Continue reading

The universal formula you can use for breakthrough success

Almost fifty years ago, RE/MAX was born as a disruptive startup. The real estate industry was mostly made up of independent local brokerages that varied by size, reputation, and quality of agents. But one thing was common among most; agents surrendered… Continue reading

How to leverage culture for growth

A monthly dinner with your top performers. The annual office barbecue and volleyball tournament. A quarterly offsite with your managers. While some owners and brokers may see these simply as ways to get people out of the office and boost morale, the tr… Continue reading