‘OK Boomer’: Older homebuyers make gains as millennials struggle

Baby boomers made gains over first-time homebuyers in the decade before the pandemic, growing to 24 percent of recent home purchases in 2019, according to a new analysis from Zillow. Continue reading

California Regional MLS bakes in Down Payment Resource tool

Hundreds of millions of dollars in down payment assistance is available nationwide, according to CRMLS and DPR. Continue reading

How agents can retain clients when they take a break from the market

When a client decides to put a pause on their home search, agents can ensure homebuyers and sellers stick with them when they’re ready to reenter the market by staying top of mind. Continue reading

Home prices jump by double digits across nearly every US metro

The median existing single-family home price rose 22.9 percent year over year during the second quarter of 2021, according to NAR. Continue reading

End the year strong: 5 smart ways to spend your marketing dollars

August is a terrific month to set yourself up for the rest of the year. Take advantage of it by using these tactics and effectively spending your marketing dollars. Here’s how. Continue reading

Renting vs. buying: Here are some points to ponder 

Given current market conditions, there really are no bargains, so it comes down to what a given individual wants — financially and personally. Here’s what to consider in the buying versus renting debate. Continue reading

Young adults put pandemic savings toward down payments

Zillow survey finds that half of millennials and Gen Zers plan to use money saved on transportation, child care and dining out to buy a home. Continue reading

In today’s market, does down payment assistance really help?

What we really need is more housing — especially affordable housing. Prices are still going up, and soon, there won’t be any houses priced low enough to be affordable for people who are within the income limits that qualify them for financial help. Continue reading

5 pandemic mortgage strategies for the self-employed 

Self-employment has advantages, notably the home office deduction and eliminating commute time. Getting a mortgage, however, is not one of them. Here are a few tips that address the newly stiffened requirements for approval. Continue reading

How to protect your buyers from appraisal catastrophes

With multiple offers being the order of the day, buyers are overbidding to outgun their competitors. What happens if an appraisal comes back low? Here are a few important steps to take before writing an over-ask offer. Continue reading