‘Work through the ranks’: How to build a team that’ll last for generations

Set yourself up for future success and thoughtfully create a business that will stand the test of time. Million Dollar Listing LA stars David Parnes and James Harris give steps to intentionally create structure, strategy and synergy. Continue reading

5 smart financial and lead gen moves for brand new agents

Starting out in the real estate business presents its own unique challenges. By taking the time to consider your finances and lead generation activities, you’ll set yourself up for success in the long run. Continue reading

Become a sought-after team: 5 tips from Million Dollar Listing LA stars

Successful team leaders and stars of Million Dollar Listing Los Angeles James Harris and David Parnes share what has helped them grow their business into a reputable team sought after by agents, brokerages and clients. Continue reading

The luxury listing agent’s ultimate marketing checklist

There’s a lot more to marketing a listing than just putting it in the MLS — especially when it comes to luxury properties. Two top luxury agents share their must-dos for building a strong marketing strategy for every home. Continue reading

10 tips for a fierce listing presentation from ‘Million Dollar Listing LA’ stars

David Parnes and James Harris put together their top tips for creating a listing presentation that will wow potential sellers and manage their expectations once they make the smart decision and choose you.   Continue reading

5 business-planning tips to start 2022 on the right foot

Creating your 2022 business plan is crucial for success in the new year, and considering your vision, goals and growth strategies is imperative for any solid plan. Follow these five tips to end this year with a strong head start into the next. Continue reading

Breaking into high-end real estate? 3 tips for aspiring luxury agents

For some, breaking into luxury real estate can take years, and for others, it’s a matter of connections and high-powered introductions, say David Parnes and James Harris of “Million Dollar Listing LA” fame. Regardless of your path, you’ll have to maste… Continue reading

4 tips for hooking buyers with your listing video

There are so many tools and strategies agents can take advantage of when it comes to listing videos. “Million Dollar Listing Los Angeles” stars David Parnes and James Harris share their top tips to help you reach new audiences, get the word out to more… Continue reading

These are the 30 top real estate agents in Hollywood right now

‘The Hollywood Reporter’ on Wednesday named Aaron Kirman, Fredrik Eklund and Jade Mills among the top 30 luxury agents in Los Angeles. Continue reading

Bowling alleys? Glam rooms? 6 luxury amenities buyers want now

From state-of-the-art gyms to custom salons and high-end sports courts, today’s luxury buyers are seeking more than just the finest fixtures and finishes — they want a resort-style destination to escape to. Here are a few trends cropping up in the luxu… Continue reading