Tag Archives: lead nurturing

Chime rings in Connect with announcement of new chatbot

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Chime’s new automated lead engagement chat feature was announced at Inman Connect Las Vegas. Continue reading →

Email marketing isn’t dead. But how you use it might be.

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Every time industry pundits from across verticals proclaim that the inbox is on the outs, research says otherwise. That’s because email marketers do what any business, channel, or even lifeform must do to survive: they evolve. Continue reading →

Top brokerages find new ways to carve out profit

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According to recent data from REAL Trends, the average retained company dollar dwindled to a mere 14.8% in 2017. This is down from 22% 5 years prior. Brokerages are faced with pressures on commission splits, non-producing agents, and occupancy/payroll … Continue reading →

4 ways to turn your website into a lead generation machine

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When building a successful website, there are two things to keep in mind: 1. Your brand. 2. Your target audience. In the 15 years that Propertybase has been building real estate websites, we have seen time and time again when there was too much focus o… Continue reading →

Call, text or email: what’s the best way to communicate with your client?

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In real estate, effective communication is crucial, and smart agents take their client’s needs into consideration when choosing the best contact methods. In a competitive market where homes move quickly, adopting newer, faster methods of communication … Continue reading →

Use artificial intelligence to improve your lead conversion rate

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Today’s real estate agents face enormous obstacles to maintain a consistent revenue stream — market dynamics and growing competition from other agents and digital alternatives are a constant threat. RAP Success Systems (RAPSS) simplifies and reduces th… Continue reading →

Don’t ignore this part of your pipeline

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Read through any real estate group on Facebook and you’ll see the top question is often about which CRM is best. To which most will reply, “whichever one you’ll actually use.” A CRM is a powerful tool for any real estate professional. And actively usin… Continue reading →

Is your old boss stealing your clients?

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When you send a potential buyer or seller to your current website, what do they see? Is it your face? Your name? Your logo, colors, images, and content? Or is your personal touch getting lost in a sea of multi-million-dollar branding belonging to the b… Continue reading →

How to rope in more seller leads with Mega Agent Pro

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Every real estate agent knows listings are gold; they also know they can be hard to come by. Successful, busy agents don’t like to be bothered with tasks not directly related to grooming prospects and serving clients, in particular cold-calling. Continue reading →