The real estate media company will aim for coverage that bridges the gap between hard industry-focused outlets and the swath of popular reality TV programs that have hit the industry in recent years. Continue reading
The popular social media page is getting its own nine-episode HGTV show, with eight half-hour episodes and an hour-long season finale. Continue reading
Nearly three years after Saturday Night Live declared “real estate is your sex now” in a popular Zillow parody, mind share around the industry is sagging, according to an Intel analysis of traffic data. Continue reading
Many real estate agents have come to fear an appearance on Zillow Gone Wild, a social media juggernaut that has captured the attention of millions of followers who gawk at the baffling architecture, zany landscaping and bizarre decor of Zillow’s most u… Continue reading
Listing photos on Zillow show firefighters extinguishing the blaze as the $1.5 million, 25-year-old mansion actively burns. The house is now under contract after just six days on the market, according to a listing on Zillow. Continue reading
Real estate agents who have listed unusual, eccentric or just plain bizarre homes shared their tips with Inman for marketing properties with nontraditional features — and sensitive sellers. Continue reading
For some agents, a listing shared on the real estate-skewering Instagram page provided a boost — for others, not so much. Inman investigates five listings that got put through the wringer on ZGW. Continue reading
The house features prominently in the early episodes of the show, when Will Byers mother, Joyce Byers, communicates with her missing son while he is stuck in the the shadowy “upside down.” Continue reading
Content creators are turning Zillow listings into cold hard cash, often with for-sale properties as the butt of the joke. But increasingly the attention is drawing interest from young homebuyers. Continue reading
The electric blue, shingled roof atop the Michigan mansion turned out to be its quirkiest feature. Continue reading