Keeping It Real: How do you prepare for a turnaround?

On this edition of “Keeping It Real,” a recurring podcast series on Inman, Peter Lorimer shares his top tips for preparing for a turnaround. Continue reading

How to help clients through empathy during COVID-19

As Realtors, adhering to a “lofty ideal of moral conduct” is of critical importance, especially during times like this. Here are a few things you can do to make good on that promise. Continue reading

How to support your business — and your community — today

If you’re pivoting your business to connect with others and serve now — you’re already building a stronger base for future business. Here are a few more ways to strengthen your strategies and plant seeds of kindness in your community. Continue reading

3 steps to reduce client retreat during times of uncertainty

You have an immense amount of control over how to respond to market disruption, and investing your time and effort into cultivating your book of business might be the highest return on investment work you can do today. Continue reading

Oklahoma-based agent Tara Porter is giving back amid the pandemic

The National Association of Hispanic Real Estate Professionals Oklahoma City vice president shares how her team delivered groceries to high-risk families. Continue reading

‘I don’t want to evict anyone’: 3 investors on how COVID-19 has impacted them

Small-time real estate investors in Atlanta, Denver and Knoxville share how they’re balancing their financial security while caring for tenants. Continue reading

Create a brand that brings in your dream clients

Building a brand can seem overwhelming if you don’t know where to start. From figuring out your niche to building a website, there are many things to consider when it comes to real estate branding. Continue reading

FAQs (and answers) about being a real estate agent during COVID-19

Over the past month, we have received thousands of calls and emails from real estate agents all over the country asking about how the coronavirus (COVID-19) will affect their day-to-day activities working in the industry. Here is a snapshot of the most… Continue reading

How to elevate an online listing

In situations where buyers can’t visit homes in person and even agents may have limited access to the properties they’re marketing, how can luxury real estate listings provide a superior presentation online? Continue reading