No-cost social media marketing ideas to leverage

Social media is a great way to gain exposure for your real estate brand as well as the properties you represent and the most effective and least expensive way to connect with potential clients around your community. Continue reading

From cold to sold: Here’s how to take your business to the next level

If feel like your business is drifting or you simply want to kick it up a notch, get back to the basics. These 10 fundamentals will help you focus on systematic growth. Continue reading

First year in real estate? New agent expenses to budget for

As a new agent, your survival in this industry will depend on your ability to manage your finances. Here’s a month-by-month breakdown of what to expect your first year in real estate. Continue reading

New restrictions on Fannie, Freddie refis blamed for tighter mortgage credit

Mortgage lenders tightened underwriting standards in June, undoing much of the easing seen over the last six months as initial fears about the long-term impacts of the pandemic began to wane. Continue reading

Fannie and Freddie will eliminate mortgage refinancing fee starting Aug. 1

Homeowners looking to refinance their mortgages could have an easier time getting a lower rate, with Fannie Mae and Freddie Mac’s federal regulator eliminating a 50-basis point refinancing fee that was intended to help the mortgage giants cover at leas… Continue reading

Transitioning into summer, high-end properties are seeing a cool down

As the official start to summer approaches, agents say the market is less chaotic than a few weeks ago, and more high-end luxury properties, in particular, seem to be available and lingering on the market longer. Continue reading

WATCH: Top producers share what they’re focusing on this summer

Tiffany Curry, Sue Adler and Michael Dreyfus operate in different geographies and deal with significantly different market dynamics, and each has a unique take on what it will take to keep up the momentum this summer. Join us virtually on July 20 to le… Continue reading

First-time buyers still eager, despite snags on path to homeownership

A Chase survey revealed nearly 4 in 10 potential first-time buyers lost income during the pandemic, setting back their homeownership goals. Continue reading

The problem with stock as a recruiting tool for Compass agents: Mike DelPrete

Stock option programs sound good on paper, but as we can see with Compass, the reality varies. The post-IPO performance of Compass’ stock highlights the primary issue with stock as a recruiting tool. Continue reading