Author Archives: Carl Medford

How will autonomous self-driving cars affect real estate?

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Innovations in technology have already changed buyer behavior over the years. Carl Medford looks at how driverless vehicles may (or may not) continue the shift. Continue reading →

Offers are just the beginning: How to get top dollar for sellers

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Is your seller receiving a high number of multiple offers? Here’s how mega team leader Carl Medford ensures his sellers are completely satisfied that they got the best price and terms possible. Continue reading →

The end of Zestimates and 14 other gifts Realtors really want from Santa

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From buyers who tell the truth to agents who actually pick up the phone and sellers who understand the Zestimate is bunk, here’s what Realtors would really love to see under the tree. Continue reading →

How to move the ‘big rocks’ to next-level your business

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Eat that frog, the one thing, the 80-20 principle — many wise business people have written volumes on the subject of getting after it. Mega team leader Carl Medford gives his personal strategy on how to knock out the most impactful business activities … Continue reading →

Turn a crisis into a 5-star review by following these steps

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How you handle a crisis could either result in the end of your real estate career or a glowing review. To ensure the latter, follow these steps to respond with honesty, compassion and direction. Continue reading →

Set the stage for 2022: 4 steps to start off on the right foot

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While some agents hit the new year running, others seem to be stuck in the mud, repeating the same mistakes from the previous year and going nowhere. Here are four key areas to master for 2022 to get your business going in the right direction. Continue reading →

11 issues that will impact the future of real estate

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As Americans, we’re very blessed. This holiday season, mega-team leader Carl Medford is thankful, but also concerned. Here are the top 11 issues that he believes will affect the future of real estate. Continue reading →

To pie or not to pie: Why this team is ditching the treat this year

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The pandemic has impacted homeless populations across the country. Rather than the standard advertising-based pie giveaway this Thanksgiving, consider a meaningful alternative. Here’s what one mega team is doing. Continue reading →

Be a better buyer’s agent: 6 steps for an exceptional client experience

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Buyers need a competent agent who follows a system that ensures that all essential details are systematically handled effectively and promptly. Here’s a step-by-step system that’ll make you a hero in your buyers’ eyes. Continue reading →

6 things agents wish sellers understood about marketing

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First impressions are everything when putting a home on the market. That’s just one of several things Carl Medford wishes sellers understood about marketing homes to sell.
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