Dear Marketing Mastermind: How can I use podcasts to generate leads?

In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. If you’re strategizing how to grow and develop your content marketing strategy for next year and you’re th… Continue reading

Lesson Learned: Just keep swimming

Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, Nantucket real estate agent Brent Tartamella shares how he stayed the course in the face of frustrati… Continue reading

Are you giving clients the best possible advice?

For a real estate agent or broker, providing bad information to clients means bad news for your career and bottom line. Find out how to evaluate sources and information to ensure you’re getting — and giving — the best possible advice. Continue reading

Lesson Learned: Be ready to evolve

Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, Raleigh, North Carolina’s Shawn Britt has learned to roll with the changes, whether it’s a career cha… Continue reading

Winter slowing you down? Here’s how to sell faster (and for more)

Just because the fall market has frozen doesn’t mean your sales have to languish. Here’s how to sell listings like they’re hot even during the chilliest time of year. Continue reading

22 ways real estate pros are showing gratitude this year

We reached out to agents and brokers to find out what they’re doing to give back to their communities this year. Here’s what they shared. Continue reading

10 ways to show clients gratitude this Thanksgiving

This is the time of year when we take a moment to express our gratitude for the people and things in our lives. Here are 10 practical ways you can show your appreciation for your clients. Continue reading

Lesson Learned: Be nimble and ready

Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, REAL New York Principal and Co-founder Louis Adler explains why you’d better find ways to make change… Continue reading

Dollars and Sense: 3 tips that’ll make tax season a breeze

In this recurring column, we host various contributing writers who share finance insights they’ve picked up throughout their careers to help agents and brokers stay financially fit. Here, Christy Murdock Edgar offers tips on how to get organized now an… Continue reading

21 holiday marketing hacks you still have time to pull off

It’s never too late to pull off a thoughtful and meaningful last-minute promotional push for Thanksgiving. Choose one of these quick and easy marketing hacks to get in front of your most valued leads, clients and referral sources over the next week. Continue reading