Ever been steered in the wrong direction? This week, we’re encouraging you to share the most useless, misguided and downright terrible marketing tips you’ve ever received. Continue reading
This week, our readers chime in with their favorite marketing videos and efforts. Have an example of your own? It’s not too late — we’re encouraging you to continue the conversation in our comments section. Continue reading
What’s that one marketing campaign that really stood out to you (and still does, even years later)? This week, we’re inviting our readers to share their favorite marketing efforts — whether it’s their own or someone else’s. Continue reading
Is your marketing plan ready for fall? This week, as we dive into marketing month, our readers share tried-and-true strategies every agent should be taking advantage of during leaf-peeping season. Continue reading
New agents are a big part of a brokerage’s success. A good way to attract and recruit them is through effective and eye-catching marketing and branding campaigns that highlight your brokerage’s key differentiators. Here are a few tips. Continue reading
It might be tempting to keep using your existing brand, but going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you — no matter where you meet them. Continue reading
This week, as we roll up our sleeves and prepare to dig deep into marketing month here at Inman, we want to know: What are the tried-and-true marketing tactics you’re leaning on this fall? And what new strategies are you introducing to your plan? Continue reading
What cliches in listing copy make you cringe and shake your head? Here, our readers share the most common stock phrases agents are using (but should probably stop) to entice buyers. Continue reading
It doesn’t matter how easy it is to provide feedback through technology now — some buyer’s agents are just not going to do it. There isn’t any point in making a big deal out of it. Here’s why. Continue reading
When it comes to listing descriptions, some agents just miss the mark. This week, we’re asking you to share the most cliched, worn-out phrases that you’ve been seeing in listing copy. What makes you cringe? Continue reading