Keller Williams debuts Command, its new AI-powered CRM

To produce Command, Keller Williams worked with 27,000 people — many of them agents — and had engineers go through other CRMs to see what worked well. The goal was to create something that was customizable, and which could be configured according to th… Continue reading

What you need to know about platforms — and why they matter

Keller Williams Director of Innovation Adi Pavlovic spoke Thursday at Inman Connect, explaining what a platform is and why it matters for real estate pros. Continue reading

AI will soon automatically enter listings for Realtors

EXP Realty’s Scott Petronis went on to argue that machine learning — a kind of subset of AI that involves training computers to perform specific tasks — could soon be able to build listings out of photos. Continue reading

Tech startup REX raises $45M, plans expansion into new markets

REX, a tech startup that relies on artificial intelligence, has raised $45 million with an eye toward expanding into new markets. Continue reading

New AI tool purportedly screens calls, ranks leads better than you

An Arizona startup has built a new artificial intelligence tool designed to sort through and rank calls from people looking to rent property. Continue reading

Can SetSchedule’s updated app curb lead quality concerns?

Lead generation app SetSchdule has released a new version of its app for real estate agents. Will it be enough to address agent concerns about lead quality? Continue reading

Artificial intelligence is already reshaping real estate. Here’s how

As futuristic as it sounds, artificial intelligence is here. Agents and homeowners are using it, and many more are influenced by its invisible calculations. Continue reading

Flat-fee brokerage Reali expands into Los Angeles

Rapidly growing flat-fee brokerage Reali is completing it’s years-in-the-making march across California this week as it expands into the massive Los Angeles market. By pushing into Los Angeles, Reali now operates across the entire Golden State. I… Continue reading

Keller Williams partnership aims to create an AI ‘factory’ for its Kelle virtual assistant

The partnership with software company CognitiveScale will allow Keller Williams to speed its development of new “skills” for its agent-facing mobile assistant Kelle. Continue reading

Keller Williams’ AI assistant Kelle is learning Kung-Fu

This is the second major upgrade Kelle has gotten since its initial launch in February 2018. In August, Kelle debuted snap, skill that provides a map-based detailed profile of a neighborhood based on borders gleaned from the homeowner social network, N… Continue reading