Berkshire Hathaway HomeServices unveils updated branding

The company refreshes its brand identity for the main franchise and luxury brands ahead of its 10th anniversary. The new look will roll out through a phased approach starting this week, the company said. Continue reading

Christie’s adds on new St. Martin/St. Maarten affiliate

The new location builds on Christie’s existing Caribbean network, which has a presence in The Bahamas, British Virgin Islands, U.S. Virgin Islands, Cayman Islands, St. Barthelemy and Turks & Caicos. Continue reading

AI is ushering in a new era for real estate. Are you paying attention?

Recommendation engines, transaction automation and rapidly evolving chatbots have already transformed how agents, buyer and sellers tackle the housing market, Inman founder Brad Inman writes. Continue reading

The ownership revolution, dominating Instagram and understanding the consumer

Three new expert-led classes are available right now. Tune in for the latest industry news, social media advice and consumer behavior trends. Continue reading

NAR-DOJ ruling divides agents over commission, pocket listing rules

Agents and brokers who spoke to Inman following the ruling in favor of NAR disagreed on who is “overreaching” in the case and on whether changes to the controversial rules are necessary. Continue reading

What can we learn from a chicken sandwich? 5 key takeaways

Although they claim to have been the first to offer a fried chicken sandwich, Chick-fil-A realized that anyone else could offer a competing product. Therefore, they focused on developing an unbeatable customer experience. Continue reading

Redfin builds on app feature with ‘Favorites Lists’ for buyers, renters

Redfin’s new website and app feature will allow homebuyers and renters to save their favorite properties in customized lists and share them with their home search partner to stay organized. Continue reading

Fashion victims? When broker and agent style choices clash

The standard for appropriate business attire is always a moving target, especially in real estate. How should residential real estate brokers navigate this ever-shifting playing field, one full of landmines in every direction? Continue reading

4 ways to reset your outlook on business at the beginning of 2023

Your mind is powerful, and these approaches will help you maximize your mindset and take a leap into new next-level territory. Trust yourself, your strengths and your intuitions and you’ll have a year to be proud of.  Continue reading

How to extend the life of a real estate conference

If you are wondering how to keep the magic alive after a great conference experience, you are not alone. Coach Jeff Glover says that if you make a plan of action of immediate steps to take after the conference you won’t lose that upbeat feeling as soon… Continue reading