You’re the worst! 15 lessons I’ve learned from bad salespeople

I’ve learned how not to conduct an in-home appointment with prospective clients from the worst salespeople who have visited my home. Here I spread the wealth of my painfully gained knowledge. Continue reading

How to stay competitive in a cooling market

As the market cools, there’ll be more and more competition for the same inventory. Here are six reminders on the fundamentals of finding your edge. Continue reading

Real estate’s big threat, according to a Coldwell Banker NRT exec

As the regional executive vice president of the eastern seaboard and midwest regions at Coldwell Banker NRT, Sue Yannaccone oversees 239 Coldwell Banker offices. Continue reading

Competition from Zillow, AI is the biggest fear among brokers: NAR

Real estate brokerages anticipate big challenges to come from evolving technology and “nontraditional market participants,” according to a new NAR survey. Continue reading

10 tips for a fierce listing presentation in a competitive market

To help you stand out and win the confidence of your potential seller clients, here are 10 tips to make a lasting impression on your next listing presentation. Continue reading