Tag Archives: content marketing

Don’t hang up (yet)! What you can learn from cringey spam calls

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While you probably don’t want to listen to those spammy sales calls, they can teach you something about what to do, and what not to do, in your business. Continue reading →

The Inman Connect Virtual event is back in 6 weeks

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During this two-day virtual real estate event, agents, brokers, tech and marketing professionals, and industry visionaries bring insights, tools and how-tos to build your business next year. Join us from the comfort of your desk or bring in the team fo… Continue reading →

10 myths new real estate agents still believe (but shouldn’t)

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As a new agent, it can be hard to separate fact from fiction, coach and author Darryl Davis writes. Find out what’s no longer true so that you can chart a course for your career. Continue reading →

9 fall-friendly social media ideas to spice up your marketing

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Coach and author Darryl Davis shows you how to get more engagement and create conversations with this autumnal social media marketing plan that’s ideal for the season. Continue reading →

Which is better for Instagram posts: Just listed or just sold?

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This week, Sue “Pinky” Benson shares her insights into creating more relevant, engaging content for your Instagram followers. Continue reading →

Harness the power of video to improve agent retention

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With its power to engage and inform, video can play a pivotal role in ensuring that your best agents see the value in staying. Growth expert Jim Turner shares how to put it to work for your brokerage or team. Continue reading →

‘You’re so vain’: The illusion created by vanity metrics

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Strategically positioning yourself and evaluating your performance with the metrics that matter will put you ahead of the competition, according to consultant Diana Zaya. Continue reading →

How to leap forward after a stumble

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Your next error could be the launchpad for building a new level of trust with your colleagues and clients, writes bestselling author Jay Papasan. The secret lies in your response. Continue reading →