Tag Archives: content marketing

How teams are evolving to keep up with their explosive growth

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Outsourcing, accountability and online reviews are all part of the equation for one of real estate’s quickest-growing entities. Continue reading →

Blockchain technology doesn’t need agents — but its users might

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Blockchain enthusiasts aren’t fond of intermediaries. If this technology takes off in real estate, agents will have to prove their worth. Continue reading →

As small brokerages grow, time for a tier between indie and franchise

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Indie brokerages are nimble and growing, prompting real estate insiders who took the stage at Inman Connect New York to call for a new category as their market share increases. Continue reading →

The proof is in the P&L: Industry execs’ tips for a profitable brokerage

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At Inman Connect New York on Thursday, a panel of industry leaders offered specific strategies for bringing financial accountability to a brokerage. The short of it? Mind your P&L statements. Continue reading →

How delegation helped these 3 women take the lead in their lives

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According to panelists at WomanUP!’s Wednesday afternoon session, delegation is about more than just finding more time to fill with additional clients or work commitments. It’s about making space to live a more complete life and to pursue your “persona… Continue reading →

Strategy first — then technology, proptech leaders emphasize at ICNY

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“Too many agents — and too many brokers, quite honestly — will go buy the next shiny thing without thinking about the strategy,” Homegenius executive Jose Perez said at ICNY Wednesday. Continue reading →

Ending discrimination must be ‘top item’ for real estate: OJO Labs CEO

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OJO Labs CEO John Berkowitz and Realtor.com CMO Mickey Neuberger hit the Inman Connect stage to talk about eliminating discrimination and how tech could level the playing ground. Continue reading →

What do agents want from their brokers? To become them, someday

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Panelists at Inman Connect New York discuss how in addition to beefing up services for agents, brokers should keep in mind what’s motivating many of them: the entrepreneurial itch. Continue reading →

Why company culture makes or breaks a brokerage acquisition

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Inman events are the best way to connect, learn and grow. Don’t miss the next one, August 3-5 at Inman Connect Las Vegas! Get your ticket now for the best price. The top factor that those seeking to acquire brokerages should consider is culture, accord… Continue reading →