Tag Archives: contributor

Craving attention? This self-professed ‘stage mom’ can help

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Ready to get your name out there and develop thought leadership in real estate and entrepreneurship? PR expert Lisa Fettner offers her secrets. Continue reading →

Trust is everything! 6 effective ways to earn it from prospects

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In this fast-paced market, ethics and transparency can take a backseat to speed — but that only makes trust that much more crucial today. If you want to earn prospects’ trust and solidify your reputation, here are a few ways to do so. Continue reading →

A real estate portal’s path to market power: a Zillow case study

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Zillow’s drive to dominance in the greater New York City real estate market — via rental listings on StreetEasy and its hyperlocal Hamptons portal Out East — reveals the path to market power of real estate portals around the world. Continue reading →