Is real estate ‘essential’? That’s open to debate

A job — any job that pays the bills — is essential to our financial health. But should the real estate business be considered “life-sustaining”? And is the risk worth the reward? A Pennsylvania-based broker weighs in on the matter. Continue reading

How to get a loan and save your business during the pandemic

In a bill passed last week, lawmakers provided for some serious financial aid for small businesses such as real estate brokerages. Continue reading

Airbnb announces drastic cost-saving measures to survive slowdown

As revenue shrinks, CEO Brian Chesky said he and his executive team will take dramatic pay cuts and eliminate marketing to keep the company afloat. Continue reading

California Realtors group lays out agent aid programs

Agents and brokers can now get loans and payments akin to unemployment insurance thanks to a bill lawmakers passed last week. Continue reading

Ways to digitize every stage of your sales funnel during the pandemic

The coronavirus pandemic is forcing agents to do much more of their previously face-to-face business over a computer. Here are a few novel ways to make it work. Continue reading

How 1 agent helped small business owners earn $1M in sales despite outbreak

True Houston founder Nicole Lopez’s Texas Festival Vendors page has helped 96 vendors make $1 million in sales despite shelter-in-place orders. Continue reading

Four things agents should do if business slows

Social distancing. Consumer fears. Government guidelines. Staying productive during this historic time is one great way to not only keep morale up but also prepare for when restrictions are lifted and normalcy is regained. Continue reading

What you can be doing right now to prepare for a recession

A very abrupt and widespread economic disruption is taking hold and presenting unprecedented challenges. What should you be doing to ensure you’re ready for whatever’s next, whether you’re an individual agent, a team or a broker-owner? Continue reading