PREVIEW: New massive iBuyer report from Mike DelPrete

Mike DelPrete, a real estate tech advisor and strategist, has a new comprehensive iBuyer report out to help educate the real estate industry about the growing presence of the quick-close, all-cash investor-backed buyer that’s begun to percolate in mark… Continue reading

Zillow will lend consumers money to buy homes

In a statement, Zillow framed the new program as a way to beef up its online homebuying and re-selling program Zillow Offers (in which the company makes all-cash offers on homes to homeowners and prospective sellers) Continue reading

Here’s why this broker started his own iBuyer

Lamacchia Development, a sister company to the Massachusetts-based Lamacchia Realty, closed on its first home through the company’s iBuyer program, Offer Now. Continue reading

60%: the number of sales iBuyers will take in 2024

Americans might start moving more if they can buy and sell houses the way they can buy and sell cars: quickly and over the internet, with easy financing available. This is the future of real estate — a future where iBuyers will take 60 percent of sales… Continue reading

Realogy expands iBuyer program, reveals cash backing for buyers

Realogy announced Wednesday the expansion of its iBuyer program and upcoming launch of a service that will give buyers cash backing. Continue reading

Zillow is testing self-guided home tours to compete with iBuyers

Zillow is piloting a new program in Phoenix that gives prospective homebuyers access to the online behemoth’s homes without appointments or even agents. Continue reading

New Zillow CEO saw iBuying as ‘existential threat,’ envisions changes to agent ad model

Zillow dived into iBuying after seeing it as an “existential threat,” the company’s newly reinstalled CEO said this week, and he anticipates major changes to its current practice of charging agents for a subscription to get leads. Continue reading

Zillow airs first iBuyer ads, touts name recognition

Online real estate giant Zillow has begun airing its first-ever iBuyer TV ads, which lean heavily into the company’s widespread name recognition and play up the program’s ease of use. Continue reading

Zillow stock surges with new CEO announcement

Friday’s rally is particularly notable because other than installing Rich Barton as CEO, the company appears to be largely staying the course it laid out in prior earnings calls — including doubling down on the very programs that had previously spooked… Continue reading