Luxury buyers are ‘willing to spend a whole lot more than ever before’

The luxury market might be cool right now, but consumers in this tier are savvy and ready to spend, according to Craig Hogan, vice president of luxury at Coldwell Banker, who will be speaking at Luxury Connect 2019. Continue reading

Luxury writer on landing a high-end client: ‘Loose lips sink bricks’

Journalist, author and globetrotter Mark Ellwood wants to remind agents that they’re working for luxury clients — but that doesn’t mean they need to be part of their world.
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Stephanie Anton reveals where luxury marketing is headed

The president of Luxury Portfolio talks about video, data and social media ahead of Luxury Connect in Beverly Hills next month. Continue reading

‘Money whisperer’ of NBA stars talks luxury market

Joe McLean is a managing partner at San Ramon, California-based Intersect Capital, a family planning and investment office for high-net-worth individuals. Continue reading

Agent behind Playboy mansion sale doesn’t fear a recession

Gary Gold talked to Inman about how to “coach” high-end clients, how luxury real estate will always rely on agents and how real estate pros can better work with luxury clients. Continue reading

The psychology behind pricing a home in the luxury sphere

Pricing a property is a real skill no matter the niche, but it can be especially tricky in the luxury market. That’s why we got some of the top luxe agents to share how they work through pricing with high-net-worth sellers. Continue reading