Tag Archives: luxury

New company uses data to match luxury properties and buyers

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A new company is building a system that will use data and artificial intelligence to match high-end properties with lifestyle preferences and hobbies. Continue reading →

5 unique marketing features that luxury brands nail

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Luxury real estate brands excel in sophisticated branding, marketing and copy writing. Here are five ideas that real estate businesses looking to scale in 2019 can learn from luxe brands. Continue reading →

What can we learn from the most expensive sale in the US?

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David Friedman, co-founder of WealthQuotient, talks through the recent $238 million Central Park South Penthouse purchase by hedge fund magnate and founder of Citadel, Ken Griffin, and what we can learn about ultra-high-net-worth individuals. Continue reading →

Lion & Orb and Luxury Presence launch marketing partnership

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Real estate public relations startup Lion & Orb is teaming up with real estate marketing firm Luxury Presence to give clients an even stronger digital presence. Continue reading →

Why this $120M indie sold to Cascade Sotheby’s International Realty

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Led by husband and wife Realtors, Evelyn and Steve Rosling, the 14-year-old Park Place Real Estate covers the Portland metropolitan area and southwestern Washington state and recorded $120 million in sales volume for 2018 with 25 agents.  Continue reading →

Dear Marketing Mastermind: As prices soften, how can I make my listings stand out?

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In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: creating an unforgettable client experience. Continue reading →

Introducing The 2018 Inman Luxury Referral Network

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Introducing an interactive directory of the best and brightest agents in luxury real estate, specifically designed to connect you to other top-producing agents and generate more referrals for your business. Continue reading →

4 tips for shepherding your luxury investor clients into great deals

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For luxury real estate, which comes with a hefty price tag, providing that expertise becomes all the more crucial. As agents, we need to be armed with the most up-to-date and relevant information concerning the housing market that is available. Continue reading →

Inman announces partnership with Sotheby’s International Realty, launches ‘Leading In Luxury’

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Each week follow the most creative, innovative and exciting trends in luxury real estate. Continue reading →