Over sending birthday cards? Try these 7 unforgettable ways to connect with past clients

Everyone has received a generic birthday card from the dentist or insurance agent. It’s nice to be recognized, but it doesn’t make a lasting impact. Here are three business-building activities that are memorable, personal and keep the agent at the top … Continue reading

50+ content marketing ideas that’ll reel in buyers

We spend all day answering questions from clients. Turn those queries into your next blog post, YouTube video or Facebook Live segment. Here are more than 50 ideas for content related to buyers to help them get off the sidelines and become homeowners. Continue reading

Zillow’s free 3D home tours launch nationwide

In a move to upend the world of real estate imagery, Zillow announced Monday it will let people across the U.S. and Canada use a free app to snap photos and create online 3D home tours. Continue reading

Prospector, networker, converter, marketer: What’s your strength?

Figuring out your personal strengths and letting the rest go will allow you to grow your business in ways you never knew were possible. Once you have identified the archetype that best fits you, use these guidelines to see which tools and strategies ar… Continue reading

50 blog post ideas that’ll attract homesellers

The best way to attract seller leads is to create quality information that will help them and position you as the local expert. Here are 50 blog post ideas aimed at attracting sellers. You only need to write them once, but you can repurpose them throug… Continue reading

Forget Zestimates: Use DashCMA on your listing presentations

DashCMA quickly performs robust comparative market analyses for real estate agents. The CMA visualizes data to better communicate home values to clients and uses metrics that many others don’t. Continue reading

MagicPlan releases new version of its popular room-scanning app

Version 8 of the app, which has 18 million downloads, uses 3D scanning to capture measurements and indicate doors and windows automatically. Continue reading