Tag Archives: facebook

Here’s what your 1st meeting with a buyer should look like

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Your first meeting with a buyer is not a hurdle to get over, coach Darryl Davis writes. It is the foundation of everything that comes next. Continue reading →

Real estate ‘finfluencer’ gets jail time for $23M Ponzi scheme

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Tyler Bossetti has been sentenced to six years in federal prison for pushing fraudulent real estate investments and committing tax fraud. Continue reading →

‘Carl’s a mess’ trend shows how conversation outperforms content

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A viral reality TV moment, new LinkedIn data and Facebook engagement insights all show how conversation is driving reach more than content alone. Continue reading →

Forget the market reset: New England real estate holds steady

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The path forward is clear, Joanne Goguen writes, stay local, stay informed, and remain focused on delivering value at every step of the transaction. Continue reading →

Afraid to call FSBOs? The truth about the Do-Not-Call list

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The Do-Not-Call list isn’t the barrier many agents assume. Coach Darryl Davis breaks down the law — and why avoiding these calls hurts both you and the seller. Continue reading →

AI vs. agents: Is this the beginning of the end?

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Jon Minerick, CEO of homecoin.com, unpacks his a la carte real estate model, why most flat-fee companies fail, and how AI could fundamentally reshape transactions, careers, and society itself. Continue reading →

Keller Williams opens Command platform to 3rd-party developers

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After years of steadily adding integrations to its Command platform, Keller Williams is opening the doors to third-party developers through a specialized hub. The hub will fast-track integration launches to Command’s app store, KW Marketplace. Continue reading →

ChatGPT and Meta redraw the lines of reach and control

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AI is no longer just a tool layered onto marketing. It’s restructuring how people discover brands, how platforms monetize attention and even how digital identities persist. From chatbot traffic that converts faster than Google to Meta’s messaging conso… Continue reading →

Don’t sleep on Google: 7 steps to get more 2026 recommendations

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Google remains the place consumers verify credibility, research agents and confirm trust before making contact for the first time, Jimmy Burgess writes. Continue reading →