Realtor.com has added land price estimates to its platform, giving agents and builders a new data tool for tracking one of the core inputs to new construction. The accompanying market analysis shows the land market has yet to fully recover from the pan… Continue reading
Pending home sales rose 1.5 percent from February to March but remained 1.1 percent below last year’s levels, according to the National Association of Realtors’ monthly Pending Home Sales report. Continue reading
The old marketing playbook is losing ground. From incrementality to AI-driven workflows to the rise of newsletters, brands are focusing less on best practices and more on what actually works. Continue reading
A looming financial crisis at the U.S. Postal Service could disrupt real estate transactions that still depend on physical mail. With potential delivery cuts and closures on the table, agents face growing risk around deadlines, especially in rural mark… Continue reading
About 8 percent of homeshoppers on Zillow are also browsing rentals, according to a new analysis, as the monthly cost of owning continues to outpace renting in most U.S. markets. Continue reading
A viral reality TV moment, new LinkedIn data and Facebook engagement insights all show how conversation is driving reach more than content alone. Continue reading
The Consumer Price Index rose 0.9 percent in March, its largest monthly gain since June 2022, as a 21.2 percent surge in gasoline prices — the biggest single-month increase in the index’s history — accounted for nearly three-quarters of the monthly inc… Continue reading
Zillow’s March Market Report showed pending sales rising 4.6 percent annually, the strongest pace in five years, even as mortgage rates climbed nearly half a point. Continue reading
Home search is starting earlier, attention is harder to earn and trust is getting more fragile. Here’s what that means for how agents show up. Continue reading
For the first time since October, the monthly cost of buying a home increased, a consequence of the Iran war driving mortgage rates to a six-month high. Continue reading