‘Carl’s a mess’ trend shows how conversation outperforms content

A viral reality TV moment, new LinkedIn data and Facebook engagement insights all show how conversation is driving reach more than content alone. Continue reading

AI, TikTok search and screen-free tech reveal a growing disconnect 

From declining engagement to the rise of screen-free tech, new signals suggest a growing disconnect that marketers should pay attention to. Continue reading

Trending: Flashes, edits and (still) no clarity on TikTok

Each week on Trending, digital marketer Jessi Healey breaks down what’s buzzing in social media and why it matters for real estate professionals. This week, Bluesky and Meta introduce new tools for creators, while the clock ticks on TikTok’s uncertain … Continue reading

7 underutilized tech tools that’ll make you look like a top producer

These underrated apps and tools can make you look seemingly flawless as you juggle the many aspects of your business with ease, Jimmy Burgess says. Continue reading

Be unstoppable in 2020 with these 10 powerful apps

This team leader can’t imagine being a top producer without the help of these powerful apps that streamline tasks and allow her to spend less time behind the desk. Continue reading