Tag Archives: homebuyer

Iran war jolts buyers, but deeper shifts offer hope for housing

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Real estate clients recoiled in April as they assessed the fallout from rising gas prices and mortgage rates. It may be just a blip. Continue reading →

Here’s what your 1st meeting with a buyer should look like

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Your first meeting with a buyer is not a hurdle to get over, coach Darryl Davis writes. It is the foundation of everything that comes next. Continue reading →

Mortgage firm Lower debuts ‘limited-access’ referral program

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Lower has officially launched Movoto Advantage, a program that connects vetted agents with buyers and sellers. The firm had a limited rollout in fall 2025. Continue reading →

A recession is coming. Here’s what you should do now — not later

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Helping clients think in terms of affordability today with flexibility tomorrow reframes fear into strategy, Verl Workman writes. Continue reading →

That guy who sold his house with ChatGPT should be a warning sign for real estate agents

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Proactive brokers will train their agents on how to demonstrate why they’re still needed in an increasingly AI-driven world, Derek Carlson writes. Continue reading →

Keller Williams’ Jason Abrams on Zillow Preview: ‘Nobody should get upset by having more choices’

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Keller Williams Head of Industry and Learning Jason Abrams talks about the Zillow Preview partnership and what’s next in the debate over private listings. Continue reading →

Let the HOMES system help you nail your next buyer consultation

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Take your buyer consultation from transactional to consultative with Josh Ries’ step-by-step system for working with buyers. Continue reading →

The affordable housing crisis isn’t just financial. It’s political

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American attitudes around home affordability will determine whether Congress treats housing as a priority or as another talking point to be dropped between election cycles. Continue reading →

How inflation is changing buyer behavior — and what agents can do 

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Help buyers understand the long-term impact of a real estate purchase instead of getting hung up on short-term market challenges, Luke Babich writes. Continue reading →

10 compelling reasons that your buyers should purchase now 

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Help your buyer clients achieve their goals before the year ends, trainer Bernice Ross writes, and start 2026 strong with a commission check in your pocket. Continue reading →