Baby boomers dominate the market as first-time buyers hit record low

Baby boomers remained the dominant force in the housing market last year while first-time buyers fell to their smallest share on record, according to the National Association of Realtors’ 2026 Home Buyers and Sellers Generational Trends report. Continue reading

What today’s buyer really wants (and what that means for agents)

Better Homes and Gardens Real Estate President Ginger Wilcox shares consumer trends and data insights to help boost your spring market strategy. Continue reading

How inflation is changing buyer behavior — and what agents can do 

Help buyers understand the long-term impact of a real estate purchase instead of getting hung up on short-term market challenges, Luke Babich writes. Continue reading

1st-time buyers say ‘yes’ to older starter homes due to higher costs

New construction starter homes have become a thing of the past as costs continue to rise, according to a report from Cotality. More buyers are flocking to a new kind of starter home, which is older and smaller. Continue reading

Number of cities with $1M starter homes balloons 174% from 2020

From 2020 to 2025, the number of cities with million-dollar starter homes has grown from 85 to 233. Twenty five states had these cities, with California and New York having the highest concentration. Continue reading

Former HUD Secretary: We need big ideas on affordable housing

At her first ICNY appearance, former HUD Acting Secretary Adrienne Todman talked about missed opportunities to improve inventory and why it’s will — not funds — keeping the U.S. from solving the affordable housing crisis. Continue reading

Pending starter home sales soar as first-time buyers return to market

Pending sales of starter homes surged 10.2 percent in July, reaching their highest point since October 2022 as mortgage rates began to decline, according to data released Monday by Redfin. Continue reading

Buyers need $7,200 more than in 2022 to afford ‘starter’ homes

The annual paycheck for a first-time homebuyer is roughly $64,500 to afford the typical U.S. “starter” home in 2023 — up 13 percent from a year ago, according to a report from Redfin. Continue reading

5 myths (you may believe) about affordable housing

Think you know the facts about affordable housing? Think again. Missy Yost debunks five common misconceptions around affordable housing and shares ideas to help you get involved in your local community. Continue reading

Affordable where? Fed efforts to cool the market still don’t create affordable housing

Although the Fed’s move to calm the market is a step in the right direction, it may not ultimately have much effect on affordability. Anthony West outlines the factors that are contributing to ongoing home value increases. Continue reading