You can’t tell an agent what to wear, I said. Then you responded

Inman Contributor Rachael Hite wrote “I’m a real estate agent. You can’t tell me what to wear on the job” back in February as a response to an agent-broker perspective article. She couldn’t have predicted the outsized response that followed. Continue reading

Bare Minimum Monday? How this TikTok trend could change your work week

Do we finally have a cure for “a bad case of the Mondays”? Trainer and expert Rachael Hite says that Bare Minimum Mondays just might be one more piece of the puzzle to figuring out work-life balance. Continue reading

QUIZ: Determine which of these is your brand archetype

There are 12 brand archetypes based on common themes, personality traits and marketing niches. Not sure what your “type” could be? Take our quiz to find out. Continue reading

I don’t dance: 5 TikTok marketing ideas for agents with 2 left feet

Trainer and marketing expert Rachael Hite says you don’t have to dance on social media to create short-form content. Here are five ideas that are friendly and feasible for introverted personalities who want to make content that feels more authentic to … Continue reading

I’m a real estate agent. You can’t tell me what to wear on the job

Why is it that in 2023 our culture is still determined to enforce dated and ridiculous dress code stereotypes? Trainer Rachael Hite says that brokers need to focus more on providing great customer service to consumers and better training for agents an… Continue reading

What we can learn from Ana Walshe’s disappearance

A new year and yet another agent is missing. How can agents keep the conversation about safety practices for women as an ongoing conversation? Trainer Rachael Hite says women need to make safety a part of their daily routine for themselves and the ones… Continue reading

Show your agents love — and build their businesses

If you want your team to come out of winter ready for the spring market, you need to create a support system that fosters momentum, writes trainer Rachael Hite. Help your team and show them appreciation with tools that capture business, not just empty … Continue reading

Cheers! 23 resolutions, unpopular opinions and hard truths for 2023

Ready or not the new year is on the horizon. Trainer Rachael Hite has 23 resolutions, unpopular opinions and hard truths that just might change your business in 2023. Continue reading

New Agent Lifesaver: What do I do when another agent fails to disclose property defects?

What do you do when you find out that the agent on the other side of the transaction has not disclosed major property defects? The answer isn’t as easy as you think. Continue reading

What ‘The Watcher’ teaches us about the dark side of real estate

This slow-build, creepy drama, loosely based on a true story about a historic mansion in New Jersey, can teach agents a thing or two about ethics and the consumer, according to Rachael Hite.  Continue reading