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Consolidation is about speed, not size, as the fast eat the slow

By Zac Kennedy | May 5, 2026 - 8:00 am |May 5, 2026 Uncategorized

Comments Off on Consolidation is about speed, not size, as the fast eat the slow

Zac Kennedy describes what Rocket, Redfin, Real and REMAX are actually building — and why your current business model can’t ignore it. Continue reading →

Tagged agent, Agent loyalty, Birmingham–Hoover, Alabama, brokerage, client retention, Columns, Compass-Rocket deal, Data engine, inman, Knowledge transfer, M&A, mergers, mergers and acquisitions, Operational speed, Opinion, portals, re/max, Real brokerage deal, Real brokerage merger, real estate ecosystem, Real REMAX deal, realtysouth, Redfin, Redfin Corporation, REMAX deal, REMAX merger, Revenue-share culture, rocket, rocket companies, Rocket deal, Select, Service, technology platforms, The real brokerage, Zac Kennedy

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